“It was just one of those incredibly satisfying creative moments where everything just works.”īut the staff was only halfway through. “Everyone on staff had worked so hard to make it absolutely perfect,” Leiderman says. What was particularly wonderful about the whole thing - besides the infusion of nonstop publicity for the show - was that it had come out of left field because everyone kept the secret until the strike was over and the video was safe to air, Leiderman recalls. We ran out of time.” Damon is never actually there it’s simply grown into a nightly catchphrase.īy the following day, it was well on the way to being a viral YouTube smash that just kept drawing the cyber multitudes. The inside joke: Each night on the show, Kimmel offers his “apologies to Matt Damon for not getting him on. … On the bed/On the floor/On a towel by the door.” It was designed as an irreverent smack at Kimmel from Silverman, featuring both her and, yes, Matt Damon crooning about how they were now doing the dirty deed together - and evidently on a regular basis.ĭamon: “I’m sorry, but it’s true. From the second it hit the air, the video - let’s call it “I’m Fucking Matt Damon” - exploded into an instant classic.
